PR Company’s On-going Search for the Next Great Female Rapper Uncovers Ugly Truth: Many Rising Female Rap Artists Choose Themes of Sex and Materialism Over Substance and Creativity
S&H Public Relations maintains commitment to find an artist who possesses the X factor.
Los Angeles, April 2011 – S&H Public Relations is having a hard time finding artists who aren’t fixated on themes of sex and over-the-top materialism. Last month, the agency launched a campaign to find the next great female rapper. The national talent search, which started in March to celebrate Women’s History Month, was launched to find a female rap artist who embodies style, substance, and character. What has come as a result is far from what was expected.
S&H Public Relations’ co-founder Sebastien Elkouby says, “These rappers think that the only way to compete in this industry is to sell sex. In a way, they’re correct if all they’re interested in is 15 minutes of fame. But what we’re looking for is someone who has what it takes to make a long term impact.” Taking Lauryn Hill as an example, S&H is looking for an artist who has the potential to be the voice of a generation. Elkouby adds, “Regardless of Lauryn’s personal struggles over the years, the bar she set when she was at her peak still applies to what a rapper can be today.”
S&H Public Relations is extending its April 15 deadline to May 15 to give artists a chance to submit their best work. Co-founder, Carey Harris says, “Someone recently told me that our standards are too high. Why wouldn’t we aim for the stars? The right person is out there somewhere.”
For details and information, artists are encouraged to visit S&H Public Relations at www.SNHPR.com and click on Talent Search. Candidates are encouraged to send their links and copyrighted music to info@SNHPR.com.
About S&H Public Relations
S&H Public Relations is a Los Angeles – based company dedicated to promoting Hip Hop artists and culture. We pride ourselves on working with artists who aim to push Hip Hop music forward. We believe that many talented Hip Hop artists, usually referred to as “underground”, are often overlooked due to lack of resources. S&H’s goal is to provide affordable public relations services to quality artists who are looking to receive greater exposure.
Sebastien Elkouby, Co-founder
S&H Public Relations